Tuesday, 9 September 2014

Tory Burch for FitBit


So I was doing some FitBit research the other day to get myself back motivated to exercise when I discovered that Tory Burch has done a collab - and this is the result. 

Holy cow. Fitness just got fab. Well more fab than fitness can be. It got fashionable. It got glam. Oh I don't know. It just got a heck of a lot cooler. Look at this collab for goodness sakes. 

I've long written about how fickle I am when it comes to fitness. And that if I have something new, something exciting to wear - I am more likely to go and move my body. You can only imagine my glee. 

When a luxury lifestyle brand such as Tory Burch works with FitBit - I think it's time I put my pedal to the metal, and got out moving. 

With three pieces to the collection: the open fretwork pendant (my favourite), the brass hinged bracelet and the silicone printed bracelet - there's definitely something to suit a range of styles. I imagine these pieces will fit seamlessly into everyday so no one need even know you're ravenously counting your steps. 

Speaking of which - definitely read this piece by David Sedaris about his obsession with his FitBit. Funniest article EVER. 


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